Enjoy our private sales up to 40% off! Log in or create an account to see our offers
×

#LaNouvelleCrew

Who better than you, to talk about us?

We have pulled together a selection of testimonials from some of our customers, who tell us about their LA NOUVELLE experience.

All these women spent a day together in our new offices, “LA MAISON LA NOUVELLE", sharing their experiences of the brand. With a combination of modesty, laughter and spontaneity, they were great sports when it came to taking part in a lingerie shoot, for which they wore their favourite pieces. They tell us about their perception of the brand, their attachment to it, and what difference it makes to them in their daily life and in their private moments.

Like all of us, these women are unique. They have placed their trust in us, and we are very thankful to them for that.

Now it’s time to let you discover their worlds, and their stories.

The reason I agreed to do this shoot was for my 8-year-old daughter, who is starting to become aware of her body.
I would like to convey to her this idea of feeling comfortable in your skin, accepting yourself and being accepting of difference.
I would like her to know that there’s not just one type of beauty, and that sometimes our little flaws can actually be some of our best features.

-
Barbara

READ THE INTERVIEW

I'm looking for comfort above all, but I also want my lingerie to be pretty, I want to wear something I like, and I want to be able to wear it with all my outfits.
One of the things I like is that the bra is not just a bra in the utilitarian sense, but a garment in its own right, with its own aesthetic.

-
Karine

READ THE INTERVIEW

Marjorie: It’s lingerie in which you are natural and authentic, without any artificial effects. Also the cuts are stylish, the materials feel like a second skin, they’re not visible beneath your clothes, and they wear very well. It doesn't feel itchy, and it doesn't pinch at all.

-
Bérengère & Marjorie

READ THE INTERVIEW

I like that it’s an eco-friendly French brand. It celebrates a variety of different body types and shapes, which is very different to the usual stereotypical and standardised images that you see. Also, it’s lingerie that doesn’t make women feel restricted or inhibited in their bodies. I also love the lurex detail, which I think is really chic and elegant.

-
Nour

READ THE INTERVIEW

It all comes down to us now, and there’s a lot at stake. I would rather buy a piece of clothing that’s been made in an ethical and sustainable way than one that causes pollution and comes from who knows where...

-
Colombe

READ THE INTERVIEW

This is the kind of lingerie I’d been dreaming of! It’s pretty, never tacky... It’s light, joyful and comfortable. I also like the materials, which are always beautiful, with a really nice second skin feel.

-
Amina

READ THE INTERVIEW

Julie: At the time, I loved the Wonderbra. I wanted volume! But little by little, I went back to a more natural look. I realised that femininity was not about artifice, but rather an attitude, a smile, a look...

Justine and Chloé: We have never worn bras with underwiring or padding. We’re looking for more of a second skin kind of style.

-
Julie and her daughters, Chloé and Justine

READ THE INTERVIEW

I immediately loved the second skin effect, almost as if you’re not even wearing a bra.
With La Nouvelle, I can feel pretty and sexy while feeling comfortable too.

-
Caroline

READ THE INTERVIEW

I tend to wear my clothes for a really long time. I don't like to buy and consume a lot, and I like clothes that will last and that can be passed on. I’m a real supporter of slow fashion.

-
Hoeur

READ THE INTERVIEW

>

Back to top